Guerrilla Marketing Billboard Encourages Viewers to Visit Website to Get Help to Quit Smoking
As someone who quit smoking (*3 times), I can tell you it’s tough. Half the battle is the habit while the other half of the battle is fighting off nicotine addictions.
To help people quit smoking, quitplan.com has created a simple billboard that merely features their website URL and left the creativity to the pole that holds up the billboard, which is designed to look like a cigarette butt that has just been put out.
Have you quit smoking? How’d you do it?