In A Gorilla Costume

Weburbanist.com published an extensive 8-part guide that covers the ins, outs and history of guerrilla marketing.

Guerrilla Marketing gorilla in disguise

Some of the topics they cover are below:

1) The History of Guerrilla Marketing
2) The Origins and Evolution of Guerrilla Marketing
3) Major Corporations Go For Guerrilla Marketing
4) Guerrilla Marketing Versus Viral Marketing
5) Guerrilla Marketing for Social Cause
6) 10 Different Types of Guerrilla Marketing
7) Is Guerrilla Marketing Right for You?
8) The Future of Guerrilla Marketing

Read the original article.