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August 29, 2011

Eastpak Guerrilla Marketing Backpack Design Challenge for Charity

Eastpak Guerrilla Marketing Backpack Design Challenge for Charity

Too Cool for School.

Check out these awesomely designed backpacks designed by various artists for Eastpak’s latest design contest for charity. I could only dream of having a backpack this cool while I was in school.

The artists were selected from different backgrounds and include painters, sculptors and poets as well as musicians, graffiti artists and television personalities.

Adrianos1 Eastpak Guerrilla Marketing Backpack Design Challenge for Charity

Also worth checking out is the Eastpak Artist’s Studio which features 77 of the most creative personalities from eight different countries – one from each content – were produced as limited editions and then placed in a “blank” Eastpak bag that was available to bid upon for charity.

Take a look at some of our favorites below and make sure to read the original article for all the great designs here.

Super Katerina Eastpak Guerrilla Marketing Backpack Design Challenge for Charity

Roberto Besana Eastpak Guerrilla Marketing Backpack Design Challenge for Charity

Playful Eastpaks Eastpak Guerrilla Marketing Backpack Design Challenge for Charity

keith lam hk Eastpak Guerrilla Marketing Backpack Design Challenge for Charity

Janie brown1 Eastpak Guerrilla Marketing Backpack Design Challenge for Charity

Greece2 Eastpak Guerrilla Marketing Backpack Design Challenge for Charity

Buro Proper2 Eastpak Guerrilla Marketing Backpack Design Challenge for Charity

Buro Proper Eastpak Guerrilla Marketing Backpack Design Challenge for Charity

Daydream nation Eastpak Guerrilla Marketing Backpack Design Challenge for Charity

Apollonas1 Eastpak Guerrilla Marketing Backpack Design Challenge for Charity

August 27, 2011

Guerrilla Marketing SEO Cheat Sheet Infograph

Guerrilla Marketing SEO Cheat Sheet Infograph

Every guerrilla marketer knows that SEO (search engine optimization) techniques are a must if you want your blog or website to be found on search engines.

What is SEO?
Search Engine Optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results.

Take a look at this handy Periodic Table of SEO Ranking Factors below. To keep as a handy reference for later you can also download the SearchEngineLand-Periodic-Table-of-SEO pdf.

Periodic Table v2 bolder 600x387 Guerrilla Marketing SEO Cheat Sheet Infograph

Also check out http://searchengineland.com/seotable for the original infograph even more SEO tips and tricks.

Are there any SEO tips and tricks that this periodic table is missing?

August 25, 2011

Coops Paint Guerrilla Marketing Ad Spills Paint on Cars

Coops Paint Guerrilla Marketing Ad Spills Paint on Cars

Check out this guerrilla marketing skyscraper billboard for Coop’s paint. The paint is made to look as if the vibrant colors spilled off of the billboard and onto the parked cars below.

 Coops Paint Guerrilla Marketing Ad Spills Paint on Cars

Coops Paint Guerrilla Marketing Ad Spills Paint on Cars

I wonder how many patrons became too afraid to park in their parking lot anymore. icon razz Coops Paint Guerrilla Marketing Ad Spills Paint on Cars

August 24, 2011

Hollywood Guerrilla Marketing: Brand Logos and Identities Created for the Movies

Hollywood Guerrilla Marketing: Brand Logos and Identities Created for the Movies

Fauxgo is a blog dedicated to documenting fake logos that have appeared in favorite Hollywood films.

Dinoco Hollywood Guerrilla Marketing: Brand Logos and Identities Created for the Movies

Check out their compilation of fake brand logos and identities created for the film industry to use in movies. The effort is sort of an attempt by Hollywood to get away with using popular logos and brand-identities – that way they can still instill the “feeling” without having to pay the brand for royalties (or perhaps the brand wouldn’t let them use the logo in the first place).

If it was in fact a true guerrilla marketing effort (by becoming so close to the original logo that it attracted press) it would probably be deemed a pretty wise idea. Nonetheless, these logos are still pretty neat and may serve as some creative inspiration for your next guerrilla marketing campaign.

McDowells Hollywood Guerrilla Marketing: Brand Logos and Identities Created for the Movies

Check out all fictitious logos at the Fauxgo.com website. Which are your favorites? Are there any made-up logos that were featured in movies that is missing?

August 19, 2011

Guerrilla Marketing Food Label Contest

Guerrilla Marketing Food Label Contest

Nutrition. Conversation. Design.

UC Berkeley and Good magazine recently held a Rethink the Food Label contest to try and find out how they can make food labels better looking and more functional for the everyday consumer.

Renee Walker was awarded the first place winner for these awesome labels found here) that are both pretty and helpful.

 Guerrilla Marketing Food Label Contest

What do you think – do you like these new labels?

August 17, 2011

Guerrilla Marketing Social Media Propaganda Posters

Guerrilla Marketing Social Media Propaganda Posters

Check out these social media propaganda posters meant to utilize a little online guerrilla marketing design to rejuvenate the social media space.

All Must Be Shared To Win The War!

facebook propaganda poster Guerrilla Marketing Social Media Propaganda Posters

google propaganda poster Guerrilla Marketing Social Media Propaganda Posters

twitter propaganda poster Guerrilla Marketing Social Media Propaganda Posters

Check out all the original article for the Guerrilla Marketing Social Media Propaganda Posters that look like vintage war posters by Aaron Wood here.

What do you think, have you been “rejuvenated” about social media and ready to join the guerrilla marketing war? icon wink Guerrilla Marketing Social Media Propaganda Posters

August 2, 2011

Authentic Daft Punk Helmet for sale on eBay – No Reserve

Authentic Daft Punk Helmet for sale on eBay – No Reserve
daft punk helmet for sale 600x384 Authentic Daft Punk Helmet for sale on eBay   No Reserve

daft punk helmet for sale with mold

Unfortunately, one of our favorite guerrilla designers we’ve been following online is selling one of the authentic Daft Punk helmets he’s created on eBay to help pay for his car troubles.

The helmet requires some assembly, but if you’ll notice from the video below the helmet lights up and is legit. It also comes with the mold in case you need to re-create a couple parts in the future. You can view the helmet creator’s blog and past work here.

There is no reserve set but so far after the first few hours the bidding is already above $700. Nonetheless, extreme Daft Punk fans looking to score an authentic helmet may never get a better chance to buy an almost-official Daft Punk helmet.

Check out the eBay listing here and make sure to let us know if you won!

July 31, 2011

Snake Guerrilla Marketing Bus Ad

Snake Guerrilla Marketing Bus Ad

Snakes on a bus! Here’s a guerrilla marketing bus wrap campaign featuring a realistic-looking larger-than-life snake squeezing a bus to promote “the wildest place on earth”, Zoo


Snake Guerrilla Marketing Bus Ad Snake Guerrilla Marketing Bus Ad

Snake Guerrilla Marketing Bus Ad

July 29, 2011

Gorilla WordPress Themes for Online Guerrilla Marketing

Gorilla WordPress Themes for Online Guerrilla Marketing

gorilla themes wordpress themes 600x125 Gorilla Wordpress Themes for Online Guerrilla Marketing

Looking to perform some online guerrilla marketing and looking for a quick solution? Check out the guys at Gorilla Themes premium wordpress themes developers. Tell them InAGorillaCostume.com sent you – perhaps they’ll hook up a gorilla next round! icon wink Gorilla Wordpress Themes for Online Guerrilla Marketing

You can also check out Gorilla Themes page on facebook.

July 28, 2011

KIA Guerrilla Marketing Video Ad with Fake Nails

KIA Guerrilla Marketing Video Ad with Fake Nails

Check out Kia’s latest guerrilla marketing video ad all shot on fake nails. Requiring about a month of guerrilla marketing dedication to pull-off, this Picanto nail art animation is a must see.

The car company created a short animation film and all the art was done on fake fingernails.

The 1:30 clip took 25 days and nights, 1200 bottles of nail polish and 900 fake nails (2 hours per nail) to complete and the end result is amazeballs!

Check out the original article here.

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